Lynne Anderson has spent over thirty years in the sport sector, including Marketing, CEO and Director roles. Executive roles included Marketing Manager Canterbury Bankstown Bulldogs where she introduced several innovative programs including Inaugural Multicultural Days, and family focussed fan engagement strategies.

She also developed pioneering sponsor research and evaluation models, which led Lynne to start her own Sports Consultancy in sponsorship research evaluation and strategy – the first of its kind in Australia. After a decade of success in Australia and New Zealand, Lynne then sold her business to Repucom and helped take this model to the world stage with offices in 20 countries. Lynne then was CEO at Paralympics Australia, overseeing significant growth and transformation.

In addition to her professional career, Lynne also has a longstanding board portfolio, and is currently a Commissioner with the Australian Sports Commission, member of the Advisory Council Sports Integrity Australia, as well as Chair League Ahead, delivering Wellbeing and Education to elite NRL and NRLW athletes.

Lynne’s strengths are leadership, team building, strategy, marketing.


LYNNE ANDERSON

AUSTRALIAN SPORTS ADMINISTRATION LEADER